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Job: Media Buyer in Heliopolis, Cairo

Media Buyer is required for immediate hiring
Company Field: Computer Accessories, Network Accessories and Security Systems
 

Main Responsibilities:

  • Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements
  • Developing advertising strategies and campaigns with marketing teams to most effectively reach the desired audience
  • Sourcing and presenting audience data and advertising proposals to digital marketing team
  • Proof-reading advertising material before launching campaigns
  • Coordinating and overseeing the development and launch of campaigns
  • Managing budgets and monitoring campaigns costs and ROI metrics
  • Tracking and presenting campaign data such as views, click-throughs rates, engagements, and customer conversion rates
  • Monitoring audience and media trends, practices, and new technologies

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